Brock augmented reality marketing course receives Innovation in Business Education Award

Brock augmented reality marketing course receives Innovation in Business Education Award

Brock University press release – Brock University’s new augmented reality (AR) marketing course has been internationally recognized. The one-of-a-kind course offered by the Goodman School of Business recently placed first in the 2020 Innovation in Business Education Award competition by the MidAmerican Business Deans Association. The award recognizes creative and unique strategies and programs that […]

Brock University launches leading-edge augmented reality marketing course

Brock University launches leading-edge augmented reality marketing course

Brock University press release – Brock University has created an innovative course in augmented reality (AR) marketing that responds to industry and consumer demand. The new undergraduate course introduced in May by the Goodman School of Business focuses on the strategic marketing opportunities of AR and creating AR experiences that maximize customer engagement. Professor of […]

Goodman Group launches free business webinar series

Goodman Group launches free business webinar series

Brock University press release – Augmented reality in marketing, the ethics of exploiting loopholes and managing through the unimaginable are topics that will be discussed as part of a free live webinar series for the Niagara business community kicking off Wednesday, May 13/2020. Launched by Brock University’s Goodman School of Business, the Business Breathers series will take […]

Goodman expands CPA Ontario accreditation to master’s program

Goodman expands CPA Ontario accreditation to master’s program

Brock University press release – Brock University’s Goodman School of Business has expanded its CPA accreditation to the Master of Professional Accounting (MPAcc). Goodman’s MPAcc is designed for international students who are looking to pursue the Chartered Professional Accountant (CPA) designation in Ontario. The program offers tailored content that provides pathways to the designation and sets […]

Burgundy partnership yields new opportunities for Brock MBA students

Burgundy partnership yields new opportunities for Brock MBA students

Brock University press release –  Graduate students at Brock University’s Goodman School of Business now have expanded program choices with the launch of a new partnership with France’s Burgundy School of Business. The double/dual degree program allows students to earn two degrees in about the same amount of time and cost as Goodman’s traditional Master […]

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